Reference project notes / 35
Residente - Reimagining an artist’s identity
- Disciplines
- Branding
- Case reference
- Hello Monday

Giving an idea a tangible form
A visual identity explores a musician’s cultural perspective and creative individuality.
A brand extends beyond its mark. Color, type, characters, imagery and movement form an evolving language that stays recognizable across contexts.
These are design notes and a layout demonstration based on a public reference project. The original work and client relationship belong to the reference studio.
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